clever or tasteless?
I just had a 2+2 moment.
Yesterday I passed a children's bicycle by liverpool street station. It was painted white and had a sign that said Dead Kids.
I assumed it was a shock-tactic promotion for a Drive Safely initiative.
Then this morning on the way to work I saw a poster for a new band, Dead Kids.
Impactful promotion? Yes. Tasteful? ummm...
Yesterday I passed a children's bicycle by liverpool street station. It was painted white and had a sign that said Dead Kids.
I assumed it was a shock-tactic promotion for a Drive Safely initiative.
Then this morning on the way to work I saw a poster for a new band, Dead Kids.
Impactful promotion? Yes. Tasteful? ummm...
Posted by Andy at
10:24 am
4 Comments:
Sounds like they're ripping off the Ghost Bikes project.
http://www.ghostbikes.org/
they're most definitely referencing it yes. ghost bikes had more honourable intentions methinks!
I saw one by Old St roundabout - took some shots, just as a cyclist turned up to spray it black so people wouldn't notice it anymore.
Reckon it's a complete fail of an idea - hijacking a rather beautiful form of memorial and using it for marketing.
Grim and misjudged, aiming for shock value. Some things you just don't fuck with.
I'm with you Alistair
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